Arts, Media, Recreation – Marketing Manager

2172

Position Name: Marketing Manager

Interviewer

Candidate Name

Interview Date

Introductory Questions

– Interviewer(s) share name, role, tenure, and hand business cards for thank you messages
– Share a brief overview of the company
– Give Candidate the Job Description, highlight Job Purpose, Schedule/Travel, Major Challenges & Key Decisions, and Physical Requirements

Tell us about yourself.

Walk us through your resume.

Walk us through your professional background.

Transitional & Verification Questions

– Clarify any unclear information from resume or application
– Verify availability for work hours and schedule, start date, and other important details

What interests you about this role?

What interests you about working for us?

[Education Verification – example: Are you currently enrolled in a Master’s program?]

Technical Questions

– Ask job related questions, based on skills and competencies needed for the role
– Ask open ended questions that allow candidates to tell a story about a specific example
– Ask 5-10 questions based on the role and how much time you have (~3-4 minutes per question)
– Listen for recent examples, details, consistency, the candidate’s role in the story, and teamwork
– Take notes and ask clarifying questions as follow-ups

How would you describe your proficiency level in [Excel as an example]?

List your top 3 technical skills.

Can you tell me in general terms how your technical skills meet the requirements of this position? In which specific areas do you need to come up to speed?

Behavioral / Situational Questions

– Ask job related questions, based on skills and competencies needed for the role
– Ask open ended questions that allow candidates to tell a story about a specific example
– Ask 5-10 questions based on the role and how much time you have (~3-4 minutes per question)
– Listen for recent examples, details, consistency, the candidate’s role in the story, and teamwork
– Take notes and ask clarifying questions as follow-ups. Follow up questions may include:
- Tell us more about the action you took and the outcome.
- What did you say at that point?
- How did you react to that situation?
- Explain your role in more detail.
- Tell me in detail what steps you took.
- And what was the result?
- Describe the obstacles you faced in getting it done.
- What other options did you consider?
- Why do you think you reacted as you did?
- How do you think others felt about your actions at the time?
- Were you satisfied with the outcome of your actions?
- If the same or a similar situation presented itself, what would you do differently?

Describe a time when you anticipated potential problems and developed preventive measures.

Situation:

Action:

Response:

Describe a time when you overcame a major obstacle.

Situation:

Action:

Response:

Describe a situation in which you had to get started on something but didn’t know what to do.

Situation:

Action:

Response:

Describe a situation in which you had to get started on something but didn’t know what to do.

Situation:

Action:

Response:

Adaptability

Tell me about a time when you had to deal with changes in organizational direction that impacted your work. How did you respond?

Situation:

Action:

Result:

What is one of the most challenging changes you have faced at work? How did it impact you? What was the outcome?

Situation:

Action:

Result:

What is the most difficult or frustrating part of constant change for you? How have you coped with it?

Situation:

Action:

Result:

Business Acumen

Describe a situation where you successfully articulated the value proposition of a specific aspect of the business (or a product, idea, etc.)

Situation:

Action:

Result:

What are some of the reasons your customers buy your products or services?

Situation:

Action:

Result:

Describe a decision you had to make that had a significant financial impact on the organization. How did you go about it?

Situation:

Action:

Result:

Coaching & Mentoring

What strategies would you use to motivate your team?

Situation:

Action:

Result:

What advice would you give to a college student who is interested in your industry or field?

Situation:

Action:

Result:

How would you differentiate coaching from managing?

Situation:

Action:

Result:

Communication

Describe your most recent conflict within a team setting because of a miscommunication and how you were able to solve it.

Situation:

Action:

Result:

Describe a recent time when you heard through the grapevine information which was untrue or classified. What was the situation and how did you handle it?

Situation:

Action:

Result:

Describe an example of when you have been called upon to present in front of a group. How did you prepare? Was the presentation a success? How could you tell?

Situation:

Action:

Result:

Candidate’s Questions

– Be sure to leave time for their questions, generally 1-3
– Paint a positive but honest view of the pros and cons of the work and culture

Notes

Closing Questions

– Describe where you are in the process, next steps, and when they can expect to hear back
– Ask if they have any final remarks

What is one thing I should know about you that I haven’t asked?

What do you hope to find in our organization that you don’t have now?

Interviewer Assesment

Enter your overall assessment about the candidate’s knowledge, skills, abilities, and fit for this position.

Would you recommend this candidate advance in the process?

Scroll to Top